World Craft Council to introduce ‘seal of authenticity’ for Kashmiri crafts
The World Craft Council (WCC) announced its plan to introduce a "Seal of Authenticity" for handmade crafts in Jammu Kashmir, addressing the demand for globally recognized certification for the region's renowned craftsmanship.
WCC President Saad Al-Qaddumi shared the initiative during the council's 60th jubilee celebration in Srinagar. Speaking at the event, Al-Qaddumi expressed pride in unveiling the new flagship program, emphasizing its potential to enhance quality assurance and ownership, particularly in the textile industry. He attributed the idea to discussions with J-K Lieutenant Governor Manoj Sinha during his previous visit.
The announcement coincided with the UT-Level Craft Awards ceremony, where artisans were recognized for their outstanding contributions. Al-Qaddumi also hi...







